NFT

CASETiFY Licenses $2M Worth of BAYC IP With Exclusive Merchandise Collection

Providing a limited edition line of product for fans to represent BAYC’s Ape artwork in new ways.

NFT

CASETiFY Licenses $2M Worth of BAYC IP With Exclusive Merchandise Collection

Providing a limited edition line of product for fans to represent BAYC’s Ape artwork in new ways.

Yuga Labs’ Bored Ape Yacht Club (BAYC) shared its newest IP collaboration, in partnership with lifestyle brand CASETiFY.

CASETiFY’s “To The Moon” collection, which launched worldwide today, will feature 41 Bored Apes and Mutant Apes. The collection has licensed over $2 million USD worth of BAYC intellectual property rights to star in CASETiFY’s newest product line.

“To The Moon” will offer a special lineup of CASETiFY’s best-selling items, as well as rare collectibles like phone cases, hoodies, water bottles, and a limited-edition CASETiFY skateboard and wall-mount set.

“The NFT space is constantly evolving. At CASETiFY we’re proud to be able to turn world-class digital art into premium accessories that can be enjoyed by the masses, with benefits being shared with the community’s alpha group,” shared Wes Ng, co-founder and CEO of CASETiFY.

The merchandise will also highlight the industry’s slang — “HODL”, “LFG”, and “WAGMI,” which all reflect the community’s optimism and excitement toward the overall Web3 movement.

By displaying endorsed Apes in a tangible line of collectibles, BAYC has started to become more “attainable” to those who missed out on the project’s initial drop, or can’t bear the project’s current floor price of 70 ETH, as of press time.

Despite the exclusive supply of CASETiFY’s To The Moon collection, enthusiasts looking to represent the highly coveted apes can do so at a retail price between $50 to $300 USD – some of the more low-priced BAYC collectibles available today.

“The Web3 space has given birth to a really exciting venue for art creation in the shape of NFTs, at CASETiFY we are very excited to be at the forefront of creating derivative projects in the shape of world-class merch that can add value to digital art as well as create buzz in the mass market,” Ng shared exclusively with Hypemoon.

Indeed, BAYC digital assets have proven to be much more than just Jpegsreinventing the way NFT projects use IP rights today.

Additionally, CASETiFY has prioritized high-quality products that feature a variety of trending styles and designs that connect with Gen-Z and millennial followers. The brand’s Co-Lab program welcomes rising artists and creators’ work into their desirable accessories used by global consumers and today’s biggest celebrities.

In other NFT news, Reddit rewards its most loyal users with free NFTs.

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