Mattel

Mattel Launches Its Own Digital Collectibles Marketplace with Series 4 Hot Wheels Debut
NFT

Mattel Launches Its Own Digital Collectibles Marketplace with Series 4 Hot Wheels Debut

Having generated more than $5 million USD in sales volumes since its October 2020 inception.
Cryptoys To Digitalize Mattel’s Masters of the Universe Franchise in the Metaverse
NFT

Cryptoys To Digitalize Mattel’s Masters of the Universe Franchise in the Metaverse

Mattel’s MOTU-licensed toys will be the first brand to launch inside Cryptoys’s NFT environment.
Balmain Calls NFTs ‘Powerful Tools’ All Brands Should Use
NFT

Balmain Calls NFTs ‘Powerful Tools’ All Brands Should Use

Comparing the opportunity now to that of the start of social media 10 years ago.